Why Track Events? Event tracking is a powerful feature of Google Analytics, which allows you to record individual actions on a website in more granular detail. For example, while Google Analytics can tell you which...
Category - Nonprofit Websites
PositiveImpact
Google Ad Grant Changes: Every New Requirement
You may have heard about the changes Google has initiated to the Ad Grants program that became effective on January 1, 2018. We have outlined a simple guide to the new changes along with some of the obstacles that could...
What Makes a Good Website for the Google Grant?
What makes one website more Google-friendly than another? What steps can you take towards increasing the quality of your site? Create Success/Thank You Pages Success/Thank you pages are highly recommended by Google and...
